About Author:

Dr Abdul Ali
Associate Professor of Marketing and Entrepreneurship
Babson College

Dr. Abdul Ali’s research, teaching, and consulting focus on entrepreneurial marketing, new product management, marketing analytics, marketing strategy and marketing high-tech products. His work has appeared in Management Science, Journal of Product Innovation Management, Managerial and Decision Economics, Journal of Business Research, and Marketing Letters. He and his two co-authors published a book entitled, A Casebook for Business Statistics: Laboratories for Decision Making published by John Wiley & Sons. He also co-authored a chapter each on Entrepreneurial Marketing in two books edited by William Bygrave and Andrew Zacharakis. He has also written chapters on Innovation and Entrepreneurship in the 2008, 2009 and 2010 Global Entrepreneurship Monitor United States Executive Report. Dr. Ali is an Area Editor of Marketing and Entrepreneurship for the Journal of Asia Business Studies since Fall, 2006. Dr. Ali has taught in many executive education programs involving executives, business person, and academicians from Ecuador, Finland, Hong Kong, India, Japan, Korea, Malaysia, Norway, Poland, Switzerland, Thailand, U.K., and the US. He obtained an engineering degree from the Indian Institute of Technology, Kharagpur, an MBA degree from the Indian Institute of Management, Ahmedabad, and a Ph.D. from Purdue University. Earlier, Dr. Ali served as Chair of the Marketing Division for six years (2000-2006) at Babson College.

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